The Shopware AI Copilot offers a set of nine innovative functions that are supported by artificial intelligence. These intelligent functions significantly simplify the work for store operators in the e-commerce software. They also ensure an improved shopping experience for customers in your store. The new functions are available as standard in the commercial plans Rise, Evolve and Beyond.
Functions of the Shopware AI Copilot
Here is a brief overview with corresponding practical examples:
Worlds of experience
With the help of AI Copilot | Content for Shopping Experiences, you can quickly and easily create, correct and translate content directly in the Shopware Shopping Experiences.
Keyword wizard
When uploading images, relevant keywords (ALT text) are automatically generated and assigned to the image. Before starting, the wizard must be activated in the Shopware settings. After activation, some settings can be made there, such as the language or how the keywords should be handled.
Product attributes
Adding product attributes manually can be very tedious. Copilot automatically suggests suitable attributes based on the product description. These attributes are highlighted with a new badge.
AI-generated order completion message
Instead of sending generic messages to all customers, you can use Copilot to create personalized messages that are tailored to the customer’s purchase. For example, the customer receives a message that not only expresses thanks, but also contains personalized product recommendations based on their purchasing behavior. A tone of voice can be selected for the email and a number of characters can be defined.
Evaluation summaries
Sifting through and summarizing customer reviews manually is time-consuming. Copilot automatically creates concise summaries that highlight the most important points. This allows a customer to see the summarized reviews for a product at a glance and make a purchase decision more quickly.
Customer classification
Segmenting customers according to their purchasing behavior can be complex. Copilot automatically classifies customers so that targeted marketing campaigns can be easily created.
Data export
Data export is already easily possible in Shopware today. By using AI, data export can now be triggered by a simple command without the need for complex configurations. Example: A store manager needs sales data for an analysis. He enters a simple command and the AI exports the required data to a CSV file.
Translations
Translating product reviews manually takes time and resources. Copilot takes over this task seamlessly. Customers can have reviews translated directly into their own language.
Product descriptions
Creating product descriptions can be tedious. Copilot automatically generates appealing descriptions that highlight the most important features.
Search
AI optimizes the product search by providing contextual results. This means that customers find what they are looking for more quickly.
Image search
Customers can find products by uploading images instead of searching for the right keywords. In addition to the search function, there is also an upload function for an image, which is then used for analysis.
Documentation of the Shopware AI Copilot
Further information on the Shopware AI Copilot can also be found in the Shopware documentation.
Conclusion on the Shopware AI Copilot
Shopware Copilot offers a wide range of functions that significantly simplify the operation and management of an online store and make it more efficient. The use of artificial intelligence automates many manual tasks so that you can concentrate on the essentials: selling your products and keeping your customers happy.
