Claytec is the specialist for clay. The family-run company from Viersen produces and sells clay building materials via the building materials trade and craftsmen. The founder of Claytec, Peter Breidenbach, was one of the first to deal with clay professionally in the early 1980s. In just a few years, the company has developed into the market leader for this innovative building material.
An impressive number of references show what is possible with clay as a building material. Projects such as the Kolumba Museum in Cologne, a wellness center in Seoul and a large number of private homes show how universal, but also unique, design with clay can be. This high design quality is also reflected in the Claytec website, which has been managed by scope01 since mid-2019.
Claytec had just completed the extensive relaunch of its website with another internet agency, but was not satisfied with the status. Claytec therefore commissioned scope01, the internet agency from Frankfurt am Main, to optimize and further develop the site.
The navigation of the website was originally on the right-hand side. A joint decision was made to move the navigation to the left-hand side. In order to meet the habits and expectations of visitors. And to ensure optimal usability on different devices and resolutions at all times. In addition, scope01 implemented a number of optimizations for the customer:
“It is always a particularly big challenge to optimize existing pages without shutting down ongoing operations - in other words, open-heart work. Collaboration in an agile and competent team is the be-all and end-all here. ”
Felix WeihnachtCreative Head
